Friday, February 4, 2011

Super Bowl Video: Suzuki Kizashi Chased by Evil Snowmen


With the Super Bowl XLV rumored to reach out to a
record number of viewers this year, it’s no surprise that automakers are queuing up to take a shot at convincing potential customers to buy their products.

Suzuki’s focus will be on the Kizashi sedan, featured in a TV spot called “Wicked Weather”. The clip shows the all-wheel drive version as it’s being chased by a pack of evil, almost-zombie-like snowmen. While it sounds like an idea uttered in at an Amsterdam café, the CGI is convincing and the Japanese sedan seems to cope well with the snowy roads. Hit the jump to see the video.

This is Suzuki’s first appearance at the Super Bowl and the ad is going to be broadcast in 19 markets, located in the Eastern and Southeastern part of the U.S., as the manufacturer strives to recover from last year’s dwindling sales.

By Csaba Daradics



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We're Looking for New carsco0p Writers


We’re currently seeking new bloggers to join our motor-head team here at carsco0p.

Here's what we are looking for: 1) you need to be passionate about cars and up to date with the latest events and models in the global auto industry, and 2) you must be fluent in English with excellent writing skills (no exceptions) and have the ability to produce well written articles that are both informative and entertaining to read.

Ideally, we want someone that can post 2-4 articles per day throughout the week, possibly more during major car-related events like the Detroit and Geneva motor shows, and is available online sometime between 8am and 8pm EST USA.

Interested? To apply you need to send us an email with the subject line "carsco0p New Writers" to carsco0p(at)gmail.com (or just click here) with three newly written sample posts (please do not link to other sites) on a freshly introduced production or concept model and/or a random automotive-related subject, between 100 and 250 words a piece, plus a few lines about yourself and a list with some of the car sites / forums you read on a regular basis.

It's really that simple, and we promise to read each and every one. If we think you're a match, we'll contact you in due time with more details about the position.

So, strap on your carpal tunnel wrist braces and rev up your intellectual engines, and let your inspiration flow!

*Please note that if we receive a high volume of applications, we may not be able to respond to each email individually.


Dynojet Toyota Avensis BTTC Racer to get 2.0-liter Turbo Engine with 300HP


The latest news to come out of Toyota's BTCC camp is that Dynojet Race Team’s Avensis racer will have under its hood a 2.0-liter turbocharged four-banger adapted from one of the Japanese firm's road-going range. The engine is currently under Toyota GB-funded development at the Northamptonshire laboratories of engineering consultancy X CTech. It will feature a turbocharger as well as a number of internal revisions, which will all help boost output from around 140bhp in road specification to 300bhp or more.

X CTech said it believes the racing car powerplant will be one of the lightest and most powerful engines on the grid of the British Touring Car Championship.

“The Avensis has been designed to the ‘Next Generation Touring Car’ rules, which means we could have opted for the stock TOCA engine, however we were enormously impressed by the plans put forward by X CTech R and felt that this was the right way for us to go, not least because it means our Avensis will be 100 per cent Toyota,” said Dynojet Race Team chief Frank Wrathall Snr.

The Dynojet Race Team’s Avensis BTCC car will be raced this season by Frank Wrathall Jnr. The opening rounds of the British Touring Car Championship are scheduled for 3 April at Brands Hatch, Kent.